The 30% rule that's been lying to you

(and what to do instead)

In partnership with

Looking for unbiased, fact-based news? Join 1440 today.

Join over 4 million Americans who start their day with 1440 – your daily digest for unbiased, fact-centric news. From politics to sports, we cover it all by analyzing over 100 sources. Our concise, 5-minute read lands in your inbox each morning at no cost. Experience news without the noise; let 1440 help you make up your own mind. Sign up now and invite your friends and family to be part of the informed.

Hey friends, it's Ren here!

You guys won't believe what happened at our local bank the other day!

I was sitting there waiting to meet with our advisor (because adulting sometimes requires actual face-to-face conversations, ugh) when I overheard this conversation that made my financial heart both break and sing at the same time.

This woman - let's call her Sarah - was explaining to the teller how she'd been religiously keeping her credit card balances under 30% utilization because "that's what the internet said to do."

The thing is? She was doing it ALL wrong.

Sarah had four credit cards. Three were sitting at exactly 29% utilization (because she thought she was being smart), and one was completely maxed out at 100%.

I wanted to lean over and say "Honey, no! That's not how this works!" but you know, bank etiquette and all that...

Our Previous Issues

Here’s some prior issues in case you want to play catch up 😉

🤔 The Question…

Why Does Credit Utilization Math Make Everyone's Brain Hurt?

Here's the thing that drives me absolutely bonkers about most financial advice - it's like someone explaining how to bake a cake by just saying "mix ingredients and apply heat."

Technically correct? Sure. Actually helpful? Not so much.

When hubby went through his bankruptcy nightmare (oh boy, that still gives me stress dreams sometimes), I became obsessed with understanding every little detail of credit scores and utilization.

And what I discovered? The 30% rule is like saying "just eat less" to someone trying to lose weight. It's not wrong, but it's missing about 90% of the actual strategy!

💡 The Real Truth About Utilization (And Why Everyone's Doing It Wrong)

Let me paint you a picture of what I wish I'd known back when we were rebuilding from financial rock bottom...

Individual vs. Overall Utilization (The Plot Twist Nobody Talks About)

Remember Sarah from the bank? Here's what she didn't know:

Her credit score wasn't just looking at her overall utilization (which was around 45% - yikes!), but also at each individual card.

Having one maxed-out card is like having that one friend who always shows up late to dinner - it drags down the whole group's reputation!

The Sweet Spot Strategy (Or: Why I Ditched Debt Snowball)

Now, here's where I'm going to ruffle some feathers...

You know those popular debt payoff methods everyone raves about? Debt snowball (smallest balance first) and debt avalanche (highest interest first)?

Well, after going through this whole credit rebuilding nightmare myself, I realized they're missing something HUGE.

Through my own trial and error (and let me tell you, there were some errors), I discovered that:

  • Overall utilization under 30% is good

  • Individual cards under 30% is better

  • But the REAL magic happens when you focus on credit utilization thresholds instead of individual account payoffs

Why This Changes Everything

Here's the thing that made me want to scream from rooftops: those traditional methods are focused on making YOU feel good (paying off one card completely), but they're not necessarily the smartest move for your credit score.

And honestly? Your credit score matters WAY more than that psychological win.

Think about it - if you're planning to get a mortgage, car loan, or even rent an apartment in the next few years, improving your credit score by just 25 points could save you thousands (or tens of thousands!) in interest.

Plus, here's the kicker - better credit scores create their own momentum. Creditors start offering you better rates, higher limits, balance transfer options. It's like a financial snowball, but actually useful!

The Magic Utilization Thresholds

After diving deep into credit counseling research and real-world data, I discovered there are specific utilization thresholds that trigger credit score improvements:

  • Getting all cards under 70% utilization: +25 points

  • Getting all cards under 50% utilization: +25 points

  • Getting all cards under 30% utilization: +15 points

  • Getting all cards under 10% utilization: +25 points

(And yes, these are estimates - credit scoring is like a secret recipe that nobody wants to share, but this is based on the best available data from actual credit professionals)

The Domino Effect

Here's what blew my mind: paying down the right card by just $100 could boost a credit score by 15-20 points, while paying down the wrong card by $500 might only bump it up by 2-3 points.

It's like financial Tetris - placement matters WAY more than you think!

Until debt tear us apart

Something To Ponder….

"The devil is in the details, but so is salvation"

Hyman Rickover

✅ Your Utilization Game Plan

Okay, grab that favorite beverage I mentioned (I'm currently nursing my third chai latte of the day - don't judge!), and let's break this down into actually doable steps:

Step 1: The Full Inventory Time for some financial archaeology! Dig up all your credit cards (yes, even that store card you forgot about) and list:

  • Current balance

  • Credit limit

  • Individual utilization percentage

  • Interest rate (because we're not throwing money away unnecessarily!)

Step 2: The Strategic Calculator This is where it gets fun (okay, maybe "fun" is a strong word, but definitely satisfying). You need to figure out:

  • Which card paydown gives you the biggest utilization drop

  • How much you need to pay to get each card under 30%

  • What your overall utilization looks like after each move

Step 3: The Smart Allocation (Credit Score Focus Method)

Here's where most people mess up - they either:

  • Pay minimums on everything (slow progress)

  • Throw all extra money at the highest balance (might not be optimal for utilization)

  • Follow debt avalanche/snowball without considering credit score impact

Instead of chasing one account payoff at a time, my Credit Score Focus method looks at those utilization thresholds I mentioned and ranks your accounts each month based on how much they need to cross the next threshold.

So instead of saying "I'm going to pay off Card A completely," you're saying "I'm going to get all my cards under 50% utilization first, then work toward 30%, then 10%."

It's like having multiple mini-celebrations instead of one big party at the end - and each celebration actually improves your credit score!

 🚫The "Psychological Win" Trap

I used to think paying off one card completely would feel amazing (and it does!), but I was prioritizing my emotions over my financial strategy. Don't get me wrong - celebrating wins is important! But when I realized that same money could boost my credit score faster by spreading it strategically across cards to hit utilization thresholds... well, let's just say my priorities shifted real quick.

The "Credit Score Apps Are Exact" Myth

Here's something that drove me nuts during our rebuilding: all those credit monitoring apps give you slightly different scores! That's because the actual algorithms are trade secrets (makes sense - if everyone knew exactly how they worked, the system would fall apart). What I've done is taken the broad guidelines from credit agencies and combined them with real-world data from credit counselors to create realistic estimates

💫 The Tool That Would've Saved My Sanity

You know what I kept wishing for during those stressful rebuilding months?

A way to see EXACTLY how each payment would affect my utilization before I made it.

Like, "If I pay $200 extra on Card A versus Card B, which one drops my score more?"

And then I thought... why doesn't this exist? (Spoiler alert: it does now!)

I've been working behind the scenes on updating my debt tracker to include exactly this kind of utilization strategy planning.

What's New in the Updated Version:

Smart Payment Recommendations (Credit Score Update) Instead of just telling you to pay more, the sheet actually tells you which card to focus on next for maximum credit score improvement. It's like having a GPS for your debt payoff journey!

Threshold Milestones Tracker This is my favorite new feature - you can see exactly when each card will cross each utilization threshold. It's like having a countdown to each credit score boost!

🎯 For My Early Adopters

If you already grabbed the debt tracker (you smart cookies!), here's the exciting part:

Your Google Sheet will automatically update to the new utilization-savvy version within the next week or so. It's like getting a free upgrade on your flight!

I'll send you a heads-up email the moment it goes live, along with a quick tutorial on how to use the new features.

💭 Final Thoughts

You know what's funny?

When I was going through all this credit rebuilding stress, I kept thinking "Why isn't there a simple way to figure this out?"

Now, years later, sitting here with a solid credit score and healthy utilization rates, I realize the answer was always about having the right tools and strategy - not just willpower and good intentions.

That woman at the bank, Sarah? She had the right instincts but was missing the strategy. And honestly, that used to be me too.

The difference between struggling with debt and strategically managing it often comes down to having clear numbers, visual progress tracking, and knowing exactly what move to make next.

Your utilization percentage isn't just a number - it's your ticket to better interest rates, loan approvals, and financial flexibility. And with the right approach, you can optimize it faster than you think.

🎯 This Week's Action Steps

  1. Do the inventory - List all cards with balances and limits

  2. Calculate your current utilization (both individual and overall)

  3. Identify your highest utilization cards - these are your priority targets

  4. Set up your tracking system (whether it's my updated tracker or your own spreadsheet)

  5. Make one strategic payment this week and watch those percentages drop!

Remember: Every payment you make strategically isn't just reducing debt - it's actively improving your financial future. And that future version of yourself is going to thank you for being smart about it now.

To smarter debt moves and better credit scores,

Ren

Ready to join the 53,000+ people who stopped making excuses and started making progress? Check out the Annual Budget Collection here.

Reply

or to participate.